Proactive Graphic Design and Print Blog

Outsourcing your graphic design can benefit your company by freeing up your time for other business tasks and ensuring a cohesive marketing message. Perhaps because graphic design is often outsourced, many graphic designers work on a freelance basis, which can make finding the right designer a tricky exercise. Here are five things to look for when outsourcing your graphic design.

Printed scratch cards aren’t just another promotional item - they can be a powerful marketing tool. By planning a scratch card promotion around a target audience, you can attract new customers, influence your existing customers to take action, and build word of mouth around your business. Versatile for almost any budget, print scratch cards should be in your company’s marketing arsenal.

This Month (Mar2012) we have a fantastic offer for you!

Save upto 1/3rd on full colour printed envelopes and 20% off our newly upgraded 'Corporate' range of letterhead.

We’ve mentioned it before, but we believe that for clients to make the most of their marketing budget, design should only be attempted by professional graphic designers. Poorly designed materials can break a marketing campaign from the start. Let’s review the top five reasons that attempting design without professional guidance is a false economy.

If you've set out to print presentation folders you're going to need to know a few basics. The following tips will have you up to speed in a flash. We've only got 3 minutes, so here goes:

If you're looking for an inexpensive way to engage your customers and make the most of your marketing budget, hiring a printer to print scratch cards to promote awareness and involvement with your brand may be an option. Scratch cards are easy to integrate with existing promotions or can be used as a promotion on their own. The instant results of a scratch card have customers and prospects excited about you and your offers before they walk away, expanding your company's reach and creating sales.

Occasionally, businesses without design experience attempt to design marketing materials on their own – and meet with disaster when the resulting printed materials are not up to standard due to design errors, causing time and money to be lost. These businesses learn the hard way that good graphic design is more than just ink on paper. Here are five additional reasons you should be using a graphic designer for your marketing.

Presentation folders are the cornerstone of a professional marketing plan. Until recently many companies scraped by using presentation folders off the shelf, but companies looking to make a real impact are turning to custom presentation folder printing. Custom folders mirror a company’s awareness of their professional image, reflecting not only on the company itself but on the quality of service that it provides to clients and prospects. You don't get a second chance to make a first impression, so let’s examine the benefits of folder printing:

With the spring trade show season approaching, it’s time to start planning how your exhibition stand will attract attention. Your prospects will be navigating a maze of flashy advertising, sales pitches and complimentary chocolates - so what can you offer that’s innovative and intriguing? Printed scratch cards may be the answer. Using a professional printers to print scratch cards for your company’s promotions is a unique way to attract footfalls to your stand and keep prospects excited – even after the show closes.